The Wherewithal Difference.
D2C EXPERTISE. ROI DRIVEN RESULTS. NO EXCUSES.
Wherewithal Marketing is a boutique Direct to Consumer marketing agency, based in Charleston, SC and the San Francisco Bay area. We are a forward thinking marketing strategy and execution resource for emerging/expanding multi-channel organizations.
For over 18 years, we have provided companies with exponential growth, efficiency, and profitability in complex direct/multi-channel marketing environments.
ABOUT WHEREWITHAL MARKETING
Our History And Legacy
Our roots are client-side based with over 30 years experience in working with leading multi-channel businesses. We understand the pressure, goals, and obstacles facing your success-we've been there, done that.
Experience is gained by trying, doing, succeeding, and failing. Client-side knowledge and experience combined with our service history is what sets us apart. Why trust your marketing programs to someone who hasn't even been in your shoes?
Our talent and resources are unparalleled. We position ourselves as if we were in-house, treating your business as if it were our own. We build upon decades of experience but never rest on that fact. We honor transparency, value, and partnership.
OUR PHILOSOPHY
Strategy Converges With Execution
Today's D2C marketing environment is more challenging than ever before. Your customer can be reached throughout a myriad of marketing channels-social, search, affiliates, email, online advertising, apps, direct mail/catalog, and DRTV. Adaptation, flexibility, and ability to scale quickly are paramount in today's marketplace. You need a laser guided, bunker busting strategy that makes sense from an ROI prospective.
To make it all come together you need a partner that understands the 30,000-foot view of your business and has the experience in executing every last detail needed to fulfill the marketing strategy. Wherewithal’s solution based marketing is simple. It starts with strategy and ends with execution. No piece-meal fixes here. We provide true end-to-end D2C channel expertise. Direct to consumer channel strategy, execution and analysis is what we are all about.
WHEREWITHAL SERVICE SOLUTIONS
It's All About D2C Marketing
END-TO-END CHANNEL MANAGEMENT
We offer full end-to-end execution and management of all direct to consumer marketing programs. From forecasts and budgets, day-to-day execution, and postmortem analysis, we get the job done-on time and on budget.
CONSULTING EXPERTISE
We provide our clients with multi-channel customer acquisition and retention strategies, channel/media/circulation planning, advanced analytics, (CRM, predictive modeling, lifetime value analysis), loyalty/promotional program initiatives, vendor/contract negotiations, strategic consulting services and M&A due diligence.
CREATIVE SERVICES
Our creative services capabilities include art direction, design, production, photography and copy for print and digital media. Our project management team insures that schedules and budgets are being met while meeting directives.
PRINT BROKERAGE, PREPRESS & MANAGEMENT
Our experience, relationships and overall volume with printing and fulfillment vendors allow us to provide competitive value-based pricing with production management and press checks directed by professionals.
Our methodology is straightforward. We approach business at the customer level-not the channel. Channels are points of interaction. Target the proper channels, assign expectations, measure the results, and go back to the customer's ROI.
Our focus at the customer level allows us to identify opportunities in revenue growth with increased marketing efficiency. Understanding and forecasting the future value of each customer allows companies to better manage other areas outside of marketing, which insures a better customer experience.
The process begins with casual conversations. We define your goals at the customer and transaction level to the P&L. We agree on revenue growth, customer acquisition targets, retention goals, and ROI.
We gain a sense of direction and then do the rest.
Leave the worrying to us!
